Playbook · how to prepare for an ai consultant
How to prepare for an AI consultant: one page, written before the first call
What to write down before you meet an AI consultant: who decides, every system you pay for, your worst hour, three counted jobs, and where personal data sits.
Lasse Pettersen

To prepare for an AI consultant, write one page before the first meeting and hand over nothing sensitive. The page holds five things: how many people work in the business and who will make the decision, every system you pay for, the busiest hour of your week and what breaks in it, three recurring jobs with a rough count of how often each one happens, and where customer personal information sits. With that page on the table, the first conversation is about your business instead of about AI.
What you do not need yet: a strategy, a budget, a data export, a login for anybody, or a signed agreement. Those come later, and the order matters.
Why a page beats a pitch meeting
A first meeting has to establish some facts before it can say anything useful: how big the business is, what software it runs, and which jobs repeat. If those facts are not written down, the meeting spends its time collecting them out loud, and the part where somebody looks at what actually breaks gets squeezed into the last ten minutes.
You can see this in how structured engagements are scheduled. The AI business assessment for a business in Ontario on this site opens with a 45 minute kickoff that covers headcount, systems, the busiest hour of the week and what breaks during it. Then come 2 to 3 hours of your time, spread out, while recurring jobs are watched or recorded, and a systems inventory done through read-only access or a screen share. Every item on the page below is something one of those stages would otherwise have to ask you for. Written down in advance, those facts do not have to be collected out loud.
The same page works with any consultant. If one does not want to read it, that tells you something before you have spent a dollar.
The page, section by section
1. The business and the person who decides
Headcount, where people work, and the name of whoever will sign. If you run an office in Mississauga with staff on the road across the Greater Toronto Area, say so, because a process split between a desk and a truck is a different build from one that lives in a single office.
Name the decider even if it is you. A first meeting with the office manager and no owner can produce a good conversation and no decision, and then a second meeting that repeats the first.
2. Every system you pay for
This is the section that takes the longest and saves the most. Go through the company card statements and list every subscription, then add the things nobody pays for but everybody uses.
| What to list | Example entries |
|---|---|
| The software | Accounting, CRM, scheduling, quoting, email, the phone system |
| What it holds | Customer records, job history, invoices, price lists |
| Who holds the admin login | A name, not “IT” |
| The free tools | Shared spreadsheets, a shared inbox, a group chat, a whiteboard photo |
The last row matters most. A spreadsheet that bridges two systems is a likely place for retyping to hide, and it never appears on an invoice.
Do not judge whether two systems “integrate”. Write down what each one holds and leave the question of which can talk to which for the consultant. That question decides most of the price. On this site workflow automation in Ontario is priced from $2,500 to $12,000. Where a project lands inside that range depends mostly on how many systems must agree.
3. The busiest hour, and what breaks in it
Pick the hour of the week when the business is under the most strain. Monday morning dispatch, month-end billing, the hour after a storm when the phone does not stop. Then write what goes wrong in it: calls go to voicemail, a quote waits until tomorrow, a job gets booked twice, an invoice goes out with last month’s prices.
This is the most useful paragraph on the page because it is where the cost is. A consultant can find a slow process by watching. Finding the hour when slowness turns into lost work takes your knowledge.
4. Three recurring jobs, counted roughly
For each of three jobs that happen every week, write:
- What starts it: an email, a phone call, a form, a date on the calendar.
- Who does it, by role.
- How often it happens in a normal week.
- How long one occurrence takes, start to finish.
- What happens when it goes wrong, and who notices.
Rough counts are fine for a first meeting, as long as you mark which ones are guesses. If you want measured numbers before you spend anything, the method in which processes to automate first in a small business is a week of logging start and stop times, and it is worth doing if the three jobs are close in size.
Pick jobs that annoy the people doing them, not jobs that sound like AI. Statistics Canada asked businesses that were not using AI why not, and 40.0% said it had no relevance to their work. Your three jobs are how you check that answer for your own business before anybody tries to sell you a chatbot.
5. Where personal information sits
For each system and each of the three jobs, mark whether customer or staff personal information passes through it: names, addresses, health details, financial records, anything about an identifiable person.
This decides which tools are even eligible, before anybody compares features. When an outside firm handles that information on your behalf, the responsibility for it does not move with it. The detail is in how PIPEDA AI compliance works in Canada. You are not answering the legal question on this page. You are making sure the consultant sees where it applies.
What to leave out of the first meeting
No customer lists, no price lists, no exports, and no passwords. The first meeting does not need any of them, and the page above is written so that it needs no confidentiality agreement to share.
Access comes later, at the step where somebody starts watching real work. The paperwork for that step, including which AI tools may see your material, is covered in AI consultant NDA basics. Decide now who would set up a read-only account if one is needed, because that is a name the consultant will ask for.
If your business is in Toronto
Preparation carries more weight in a Toronto professional services firm than almost anywhere else in Ontario. Statistics Canada figures for the second quarter of 2026 put AI use in finance and insurance at 40.4% and in professional, scientific and technical services at 32.4%, both well above the 19.2% national figure for all businesses. In those industries, some of the firms you compete with for the same clients are likely to be using these tools already.
So add a sixth line to the page: what a competitor visibly does faster than you. Answers an enquiry the same evening. Sends a proposal the next morning. Returns a signed engagement letter without a phone call. That line turns a general conversation with an AI consultant in Toronto into a specific one about the gap you can see from the outside.
Mark section 5 with extra care. In financial and professional work, client personal information runs through almost every process, and it narrows the tool choice early.
Questions to bring with you
Your page covers what the consultant needs from you. These cover what you need from them:
- Will you watch the work being done, or send a questionnaire?
- What will I have at the end, in a form another supplier could quote from?
- Which of the systems on my page have you connected before, and which would be new?
- What access will you need, at which step, and when does it end?
- Which of my three jobs would you tell me not to automate, and why?
The fifth question is the one to listen to most carefully. A consultant who finds something to build in all three jobs before seeing any of them is answering a different question from the one you asked. If you meet more than one and end up with prices that do not line up, how to compare AI consultant quotes sets out why totals for the same complaint can describe different jobs.
What a good first meeting leaves you with
You should leave knowing three things: which of your jobs the consultant thinks is worth a closer look and why, what happens next and what it costs, and what access is needed at that next step. If the next step is a paid diagnosis, find out what document you get and whether it is yours to take elsewhere. On this site the assessment is a fixed $999 over ten business days and ends with a written document and a 60 minute walkthrough.
If you leave with a brochure, a general list of things AI can do and no question asked about your page, you have learned what you needed to know about that consultant, and the page is ready for the next one.